YarnIt
YarnIt
An Indigenous CRM platform
YarnIt is the CRM built for organisations that talk to thousands of people and refuse to lose track of a single one — schools, community groups, Indigenous enterprises, and the partners who work alongside them.
Built to be handed over on day one — no consultant required to run it.
Why we built it
Four platforms. Four false starts.
Each one promised to organise everything, then buried the one thing that mattered — knowing who someone is, what was said last, and what to say next — under fields nobody asked for and automations nobody understood.
YarnIt starts from a simpler idea: a CRM should feel like the conversation it's tracking. Add a contact the way you'd introduce someone. Move them through a pipeline the way a relationship actually develops. Send an email the way you'd actually write one.
No onboarding call required. No consultant on retainer. If the person running it can't pick it up in an afternoon, it hasn't done its job.
What it does
01
Import thousands of records in one go and keep every detail — role, region, history — in one place, searchable in seconds.
02
Group contacts by state, sector, size, or any field that matters to your outreach — then act on the whole group at once.
03
Move every relationship through clear, visible stages, from first contact to signed on — so nothing quietly stalls.
04
Build a sequence once — intro, follow-up, offer, thank you — and let it trigger itself as contacts move through the pipeline.
05
See contacts, emails sent, and open rates at a glance — the numbers that tell you where to spend the next hour.
06
Give admins, sales, and partners exactly the view they need — no more digging through what isn't theirs.
How it flows
Added from an import, a form, or a first conversation.
First email or call logged, automatically timestamped.
They've opened, replied, or booked a demo.
Terms agreed, ready to formalise.
Signed on and handed to the relationship, not the pipeline.
Who it's for
EDUCATION
Track thousands of school contacts by state, sector and budget cycle without losing the thread.
CULTURE & HERITAGE
Manage curators and program partners alongside the campaigns you run with them.
ENTERPRISE
Keep suppliers, clients and community partners organised as the network grows.
GOVERNMENT & RTOs
Coordinate multi-region outreach with role-based access built for larger teams.
"The best CRM is the one you still open in month three."— The idea behind YarnIt
Ready when you are